‘It’s Powerful’: How John Fetterman’s Hoodie Wins Popular Votes in Pennsylvania

Pennsylvania’s new senator-elect, John Fetterman, has made his point, but he doesn’t look like a “typical politician.” A beard of just over 6 feet 8 inches, tattoos on his forearms, and a strong penchant for work clothes (for an official portrait he wore a crumpled gray Dickies camp shirt to sit in front of an American flag) Fetterman was the state’s first “workwear senator” and ” Friends in shorts”. It – he wore a black Carhartt hoodie and broke Republican grip on Pennsylvania’s white working-class vote. Clothing is “not fancy, well made, and crucially long-lasting – all the qualities a politician like Fetterman probably wants to convey in the clothes he wears,” said University of Cincinnati Sociology professor and Buttoned Up: Clothing, Conformity, and White-Collar Masculinity. says Erynn Masi de Casanova, author of “Simply put, this hoodie is an easy way to read what he seems to represent.” Fetterman’s Unreconstructed Wardrobe – which also included lime green neck gaiters, indigo Levi’s 501s, oversized board shorts, and a quaint pair of hundreds of dollar Maison Margiela side zip boots that ex-Mayor’s entry into American politics It has been a topic of discussion since then. Acclaimed as a style icon for GQ in 2020 while serving as lieutenant governor, he tweeted “negative fashion sense”. For further comment, he blogged on Medium, saying, “I don’t look like the typical politician, nor do I look like an average person.” The left arm is 15104, Braddock’s zip code, the mining town where Braddock was formerly mayor, and the right is the date of five murders in the town since his election, but it’s the hoodie that dominates the narrative. Context is everything, though: Rishi Sunak was ridiculed in most UK media for wearing a gray Everlane hoodie (about the same price as Carhartt, but gym-friendly) at her desk, and in 2019 Québec Solidaire politician Catherine Dorion She was ridiculed for wearing it. She had to leave the room in an orange hoodie in the House of Representatives, but none of the above was worn to vote, campaign, or even to meet President Biden, so Fetterman said, “It gives herself a certain visibility. “I brought it here,” says Casanova. Originally based in Detroit, Carhartt, based in Detroit, began making workwear, often triple-sewn for durability, for workers in labor-intensive industries during the Great Depression. Today, the label’s core customers are hipsters and blue-collars. Fetterman has a master’s degree from Harvard, but comes from a mining town. Casanova can be authentic when it comes to wearing a Carhartt hoodie: “And I think it’s the clothes he wears, not the clothes.” “He’s been recognized by many of his supporters and is taking advantage of it. Ahead of midterms, his Republican counterpart, Dr Mehmet Oz, described Fetterman as a “basement bum.” The post went viral when “Loafers” retaliated by mocking him for not reaching out. Hoodies like Fetterman’s are ten pennies in the Western world, but still, according to the media environment, it is unusual for politicians to wear them. one. As US political critic Luke O’Neil said, “Pennsylvania is a unique place with a very strong labor history, and more important than clothes. Fetterman is unaware that he is giving the dignity of blue-collar work clothes to his political conduct, but, as O’Neil puts it, he is also a “comfort wearer”. The political attire that began as JFK evaded hats was last deployed for his 1961 inaugural address and when Barack Obama rolled up his sleeves to sit with a restaurant on the campaign trail. In his own Medium post, Fetterman noted, “I run out of political metaphorical sleeves to roll up. All I wear is a short-sleeved work shirt because hard work is the only way to rebuild our community.” Fetterman’s progress remains to be seen. In the House of Representatives, men are required to wear a coat and tie at all times while Parliament is in session. Fetterman claims he owns the most publicly worn suit when he took office in 2019, but mostly wears it on Halloween. What politicians wear has the power to create and maintain their identity, and Fetterman’s hoodie is an example. point out. “It’s much more powerful if that means he’s been pathologically pathological for some nefarious reason by his critics,” Casanova says. “But obviously it works for him, so he’ll be laughing all the way to the Senate.”
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